Marketing Can Be Overwhelming. The Good News Is, You Have Options.
Brand Design & Strategy
Does your branding look the same across all channels? A cohesive brand image isn’t just eye catching—it’s easily recognizable. We’ll help create a brand design that showcases your business in the best light and attracts both new and existing customers.
Want the brainpower of a dedicated marketing team, but don’t have room on your staff? DC IT is here for you! We’ll work directly with you to create a marketing strategy that works for your business, so you can achieve your growth goals.
Social Media Management
When it comes to building a strong online presence, your business has to be where your customers are, and today there are approximately 3.5 billion people using social media, which is almost half of the worldwide population.
Having an active social media profile is vital to attracting potential customers and retain existing ones, but that’s not enough. With the popularity of Facebook and Instagram on the rise, social media is becoming a “pay to play” field, forcing businesses to combine organic and paid efforts to achieve desired results.
Our team can help you increase website traffic, drive more conversions, and succeed on social media through targeted campaigns on Facebook and Instagram.
The benefits of social ads
Social media advertising is very cost-effective because advertisers have a wide variety of targeting options at their disposal. You can build your target audience based on demographics, interests, location, relationship status, education, household income, and life events.
Advertising on social media is also a great way to get customer feedback because they can express how they feel about your products and services. Customers want to be heard, so use that in your favor.
What is Advertising Intelligence?
Advertising Intelligence brings your advertising campaigns under one roof and provides a real advertising ROI for your business. Smart comparison tools help you uncover recipes behind rockstar campaigns, pinpoint what’s really making you money, and see the big picture of your advertising efforts.
What types of reporting can I see?
Use Advertising Intelligence to consolidate reporting from the following platforms:
- Google Search Ads
- Google Display Ads
- Google Analytics
- YouTube Ads
- Google Shopping Ads
- Gmail Ads
- Facebook Ads
- Instagram Ads
- Messenger Ads
- Audience Network Ads
Search Engine Optimization
Customers can’t do business with you if they can’t find you. Our Search Engine Optimization (SEO) services will help ensure you’re showing up wherever your customers are searching! We’ll make sure you’ve got the right keywords in the right places on your site.
Our SEO Experience
We have powered thousands of small business SEO campaigns to first page results. With our best in class technology and dedicated staff, we allow companies to focus on running and building their businesses. The vast majority of consumers search on Google before making a buying decision. We give small to medium businesses and franchises the visibility they need on desktop and mobile searches.
What is our SEO program?
Ideal for businesses that want to establish local online visibility for the geography where their business is located.
*For the verticals of Dentists, Lawyers and Contractors, please refer to our selection guide and add-ons below.
The Base Package includes:
- All-in-one SEO dashboard
- 1 keyword topic and 1 target location (Location of Business)
- 7 target keywords
- 1 piece of content writing or guest blogging (every 6 months)
- 10+ backlinks every month
- 5 website pages of on-page optimization
- Website audit and SEO issues fixes
- Google My Business listing advanced optimization as required
- Website goal conversion tracking [Google Analytics]
- SEO KPI dashboard and metrics
- Website uptime monitoring and reporting
- Weekly website SEO health check via crawler audit
- Weekly and Monthly SEO status reports
Copywriting & Strategy
As a small business owner, you don’t have hours to spend on writing blogs and other content! Let our expert team create unique, engaging content for you so you can focus your time where it matters most—running your business.
At DC IT, we can generate great-looking Structured Query Language (SQL) reports using your business’s data. Highlight your achievements, track trends, and impress future investors with custom easy-to-read visual reporting! You don’t have to be a computer whiz when you’ve got DC IT on your side. Lets us answer the questions about your data.
Our reports will also let you answer your own questions about your data.
How well have your products sold?
Our reports can answer that.
What’s your ROI.
Our reports can answer that.
Who are your best salespeople?
Our reports can answer that.
Login into your own portal and view on-demand reports.
70% of online shoppers abandon their cart due to poor web design. Showcase your business and services with a custom-designed website that attracts and converts customers. Bring your business online with secure, stunning web design services from DC IT!
Our team of web designers and developers will build you a website that represents your brand and helps you promote your offerings.
- Up to 10 website pages
- SEO-friendly website
- ADA Pursuant
- Standard plugins
- Up to 5 approved plugins
- Up to 25 product uploads (for ecommerce sites)
- Flat rate shipping (for ecommerce sites)
- Payment processing setup for PayPal, Stripe, or Square (for ecommerce sites)
- Website copy (up to 2,000 words)
- 12 months of website support and maintenance
Keep your customers informed of upcoming product launches, sales, events, and other important details—right in their inbox. DC IT makes email marketing simple. We’ll work directly with you to craft, send, and monitor your email campaigns.
Professional marketing services: Powerful, personalized, perfect for your business.
Whether you’re new to email marketing or an experienced marketer, it’s nice to have an expert on your side. Meet with a dedicated Marketing Manager every month for the support needed to grow your business.
This full, do-it-for-me email marketing service from Constant Contact includes:
Three campaign Deliverables
Every month, your business will receive three email campaigns that are up to 5 articles with images. They will include custom graphics provided by Constant Contact. The Marketing Manager can create all of the copy with 2-3 revisions.
A dedicated Marketing Manager will help craft original content, select images, personally strategize with the business and provide 2-3 revisions.
A Marketing Manager will assist with list uploads, contact segmentation, and bounce management.
Account Setup & Advanced Reporting
A Marketing Manager conducts an account audit to make sure all of the tools available are being taken advantage of. They will facilitate a campaign design and use branded list growth tools: pop-up form (no install), welcome email, text-to-join flyer).